Andy Stefanovich, Chief Curator and Provocateur at Prophet, is one of those marketing mavens who was born to look at the world from different color lenses. He lives an inspired life because he’s passionate about identifying and igniting the inspiration in others. so, how does he do it? he starts by asking a simple question – “What inspires you?”
In his book – Look At More: A Proven Approach to Innovation, Growth, and Change – Andy talks about focusing on input instead of output. “Most companies look for innovation in the wrong places, by focusing on the intended output instead of the input. True innovation- and by that I mean the kind that changes you, your team, your organization, and the world-comes from a completely new kind of thinking. And that, of course, is what LAMSTAIH-looking at more stuff and thinking about it harder is all about.”