33voices inteviews Jack Sutter, creator and founder of TGT Wallet.
Figuring It Out
Entrepreneurship is a grueling combination of will and grit. For most of us, it’s a life journey that starts with an idea and lives on with a relentless pursuit towards improving the lives of those around us. The road is hardly linear and the challenges are many, but the ingredient that always helps us prevail is tireless effort. For Jack Sutter, that also involves wearing multiple hats and doing the work of multiple people. When the idea of Tight (TGT) Wallets was born, Jack would have been thrilled with a few hundred initial orders, but when over 13,000 customers spoke and decided to give them as Christmas gifts, Jack had a lot to figure out. Not only did he make Santa proud, more importantly, he discovered the formula to scale his business. Here’s what you can learn from his approach —