Kara and Jenna discuss Hint’s mission to build a lifestyle brand that empowers consumers to be happier and healthier.
- The inspiration for Hint and Kara’s personal journey optimizing her family’s health
- Hint’s commitment to foster a holistic health community rather than solely creating a beverage
- How the team created a brand where consumers feel like they have their back
- Continuing to deliver on the promise of serving consumers the highest quality products, when they need them and in the place that is most convenient for their lifestyle
- The team’s work “babysitting and incubating” the product and why patience is critical for brands that are ahead of the curve
- Why Kara self financed the business the first few years and how it enabled the team to sustainably grow the company