How Sweeten is Redefining Home Renovation

Jean Brownill Lauer

with Jean Brownill Lauer

Co-founder and CEO of Sweeten

How Sweeten is Redefining Home Renovation

How Sweeten is Redefining Home Renovation 987 1200 33Voices

Jean and Jenna discuss the hiring, management, and communication strategies shaping Sweeten’s data-driven culture.

Learning Points

  • How Sweeten is simplifying the home renovation process

  • Jean’s transition from corporate America to startups

  • The three traits she seeks in every Sweeten hire

  • How she reduces the fear of failure with a relentless focus on data

  • How to ensure you’re communicating clearly with each member of your team