Out Thinking Your Competitors

Shawn Hunter

with Shawn Hunter

Executive Producer and Author of Out Think

Out Thinking Your Competitors

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Moe and Shawn discuss an interesting approach that can drive the change that leaders want and need in their organizations.

Out Thinking Your Competition

Have you every wondered what it might be like to work at Google, Amazon, or Salesforce?  Chances are, you’d be challenged to think bigger, act quicker and never, ever give up your dream of changing the world.  It’s no surprise that all three of these work environments are as demanding as they are inspiring; and as competitive as they are collaborative.  Still, if like the unscripted work of always having to come up with new ideas; there aren’t many better places to work.

“I encourage our employees to go down blind alleys and experiment…” said Amazon’s Jeff Bezos; “we’ve tried to create tools to reduce the cost of doing experiments so that we can do more of them.  If you can increase the number of experiments you try from a hundred to a thousand, you dramatically increase the number of innovations you produce.”  Like Google’s Larry Page, and Salesforce’s Marc Benioff, Bezos knows that if he’s going to continue to obsess about his customer, Amazon has to be a relentless innovator.

G. Shawn Hunter is one of the real innovators in the eLearning space, and in his work with thousands of acclaimed leaders, he concludes that one-dimensional intelligence is no longer a competitive advantage.  Today, only those who can Out Think their competitors will have a chance to stay relevant – it starts with something he calls; Marketquake —–